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From Sneakers to Space Suits: The Brands That Are Going Intergalactic
From Sneakers to Space Suits: The Brands That Are Going Intergalactic
Nov 18, 2024
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34 MIN
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FUTURISM
Fashion is taking a giant leap — literally into space. In 2025, major brands are collaborating with space-tech companies to create garments fit for both Earth and orbit. Prada partners with Axiom Space on couture space suits, Nike and SpaceX develop zero-gravity sneakers, Louis Vuitton launches luxury travel apparel for Blue Origin tourists, and Moncler teams with ESA on extreme outerwear using aerogel insulation. From radiation-blocking textiles and phase-change temperature regulation to magnetic closures designed for microgravity, discover how the intergalactic fashion revolution is reshaping materials science, sustainability, and the very definition of what clothing can be.

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Jacquemus: How a Small Provence Brand Became a Global Fashion Phenomenon
Jacquemus: How a Small Provence Brand Became a Global Fashion Phenomenon
Nov 18, 2024
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26 MIN
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IDENTITY
From a small village in Provence to the pinnacle of global fashion — the Jacquemus story is one of the most remarkable in modern fashion history. Founded in 2009 by 19-year-old Simon Porte Jacquemus with little more than ambition and a love for the French countryside, the brand has grown into a worldwide phenomenon rivaling heritage luxury houses. Discover how iconic lavender-field runway shows, the viral Le Chiquito micro-bag, masterful Instagram storytelling, and an unwavering commitment to authenticity propelled an independent designer from obscurity to international acclaim — and what lessons his journey holds for creative entrepreneurs everywhere.

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Trending

Jacquemus: How a Small Provence Brand Became a Global Fashion Phenomenon
Jacquemus: How a Small Provence Brand Became a Global Fashion Phenomenon
Nov 18, 2024
|
26 MIN
|
IDENTITY
From a small village in Provence to the pinnacle of global fashion — the Jacquemus story is one of the most remarkable in modern fashion history. Founded in 2009 by 19-year-old Simon Porte Jacquemus with little more than ambition and a love for the French countryside, the brand has grown into a worldwide phenomenon rivaling heritage luxury houses. Discover how iconic lavender-field runway shows, the viral Le Chiquito micro-bag, masterful Instagram storytelling, and an unwavering commitment to authenticity propelled an independent designer from obscurity to international acclaim — and what lessons his journey holds for creative entrepreneurs everywhere.

Read more

The Fashion Brands Defining Conscious Luxury
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The Fashion Brands Defining Conscious Luxury
Oct 23, 2025
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36 MIN
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IDENTITY
Conscious luxury is redefining what prestige means in fashion. In 2025, status is no longer measured by logos and price tags but by sustainability, ethical production, and enduring craftsmanship. With over 60% of luxury consumers now considering sustainability in purchases, brands like Stella McCartney, The Row, Totême, and Pangaia are leading a transformation — from mushroom-based leather and circular fashion systems to radical supply chain transparency. Discover the pioneering designers, breakthrough materials, and consumer shifts driving luxury fashion's most meaningful evolution — where doing good and looking good are no longer mutually exclusive.

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Latest news

The Secrets Behind the Logos: Hidden Stories of Iconic Fashion Brands
The Secrets Behind the Logos: Hidden Stories of Iconic Fashion Brands
Nov 18, 2024
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30 MIN
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IDENTITY
Behind every iconic fashion logo lies a fascinating story of love, ambition, heritage, and artistry. Chanel's interlocking C's hide a tragic romance with Arthur «Boy» Capel. Versace's Medusa draws from Greek mythology and Gianni's childhood among ancient ruins. Lacoste's crocodile was born from a tennis bet that revolutionized fashion branding forever. From Gucci's family legacy and Louis Vuitton's Japanese-inspired monogram to Hermès' driverless carriage symbolizing customer freedom — this comprehensive guide reveals the untold origins and hidden meanings behind the world's most recognizable luxury fashion symbols.

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Three tiers of fashion represented through similar garments at different price points, illustrating the visual and quality distinctions between luxury, premium, and mass market options.
Is the Brand Worth It? How to Choose Between Luxury, Premium, and Mass Market
Jan 22, 2026
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26 MIN
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IDENTITY
Is a $400 cashmere sweater actually worth ten times more than a $40 alternative? This practical guide breaks down what you're really paying for across luxury, premium, and mass market fashion tiers — from materials and construction to brand markup and hidden costs. Learn how to assess garment quality by touch and detail, calculate true cost per wear, and build a smart multi-tier wardrobe that maximizes value. With category-by-category recommendations, brand-specific insights for American shoppers, and a framework for every purchase decision, this is your roadmap to spending less while owning better.

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Most read

Three tiers of fashion represented through similar garments at different price points, illustrating the visual and quality distinctions between luxury, premium, and mass market options.
Is the Brand Worth It? How to Choose Between Luxury, Premium, and Mass Market
Jan 22, 2026
|
26 MIN
|
IDENTITY
Is a $400 cashmere sweater actually worth ten times more than a $40 alternative? This practical guide breaks down what you're really paying for across luxury, premium, and mass market fashion tiers — from materials and construction to brand markup and hidden costs. Learn how to assess garment quality by touch and detail, calculate true cost per wear, and build a smart multi-tier wardrobe that maximizes value. With category-by-category recommendations, brand-specific insights for American shoppers, and a framework for every purchase decision, this is your roadmap to spending less while owning better.

Read more

From Sneakers to Space Suits: The Brands That Are Going Intergalactic
From Sneakers to Space Suits: The Brands That Are Going Intergalactic
Nov 18, 2024
|
34 MIN
|
FUTURISM
Fashion is taking a giant leap — literally into space. In 2025, major brands are collaborating with space-tech companies to create garments fit for both Earth and orbit. Prada partners with Axiom Space on couture space suits, Nike and SpaceX develop zero-gravity sneakers, Louis Vuitton launches luxury travel apparel for Blue Origin tourists, and Moncler teams with ESA on extreme outerwear using aerogel insulation. From radiation-blocking textiles and phase-change temperature regulation to magnetic closures designed for microgravity, discover how the intergalactic fashion revolution is reshaping materials science, sustainability, and the very definition of what clothing can be.

Read more

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